Search
Engine Optimization
by Greg Schaale Design can help
your business!
Please
Click on the photos for exploded view that illustrates each
topic!
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It's a partnership between your business
and Greg Schaale Design!
Greg Schaale Design is unique in the search
engine optimization field. Before we start the SEO process,
we learn as much about your business as possible.
This partnership enables us to keep SEO
affordable. We provide each of our clients with unique tools
they can employ, while we put our years of experience to
work providing the technical experience to help you increase visitors to your website,
and improve your presence on the Web.
Click
Here for more detail on how we can work together!
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Lock out your competitors on the Internet!
This page is an example of a search on "Theorem Artist Nancy Rosier".
The
first two pages on the Google Search were nothing but links
to the Rosier Period Art website.
Notice on this example the use of multiple
domains:
www.rosier-period-art.com
www.theorempaintings.com
- subdomain to RPA
home.earthlink.net/~rosierart/
- old domain that is still active
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Client
Identify Keywords -->
Competitor Keywords -->
Words Unique to Your Business -->
Keywords from measurement tools -->
Poll Your Customers for Keywords -->
Update Website with Keywords identified!
Update brochures & printed literature!
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We choose the Right Keywords associated with your
business!
The key to Search Engine
Optimization is finding specific words or phases that people are
plugging into searches when trying to find a business
listing. Most businesses know how to describe their services, but
those identifiers may not be the the words
their customers would use to find them. Greg Schaale
Design has a unique approach to finding key words and
phrases in that we coach you through
this process, and use electronic resources to
measure and create words specific to your business.
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Using Social Networking!
Since SEO is a partnership between Greg
Schaale Design and the client, we provide
a list of social networking tools that create more traffic
for the website. Social Networking sites like -
www.linkedin.com,
www.biznik.com,
www.facebook.com, Google Profile, etc.
are useful for increasing search results.
Greg Schaale Design will guide you
through the maze of products so you have the tools
that best promote your business.
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Measuring Our Results!
If you host through Greg Schaale Design,
or with a hosting company like GoDaddy.com, we can measure the traffic on your website. By measuring
total visits, unique visits, how long visitors stay, keywords,
key phases, external links, and the most popular pages, Greg Schaale Design can
fine tune your website to maximize
its performance.
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Using Graphics to increase your hits!
Greg Schaale is an
experienced
graphic designer. Graphics that match
the unique text content for each page increases traffic.
By assigning specific tags to every picture
on your website, your ranking with the search engines will
increase for people searching for your type of business or
service visually.
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Template and Customs Websites - Another
Solution
Many of our clients have websites
designed 5 to 7 years ago. The structure and navigation of
older websites can often work against the SEO
environment.
If your website is not
effective, the best solution is to keep the old website
in place while creating a new custom or template-based
website under a new domain name. When the new website is
complete,
we then point the old domain at the new website. This process
provides a smooth transition, while also enhancing your position
with the search engines.
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It's Better Than Pay Per Click or PPC!
For the short term, PPC (Pay Per Click)
is a great tool that provides you a method of driving
traffic to your website. The search engine gives you a
high visibility location and you pay a set amount to the search
engines each time a visitor clicks on your PPC link.
Greg Schaale Design provides SEO as a long
term solution. As partners, the website client
and Greg Schaale Design continue to review the website content, and traffic,
to find the best solutions for your business that work to
improve placement!
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Make an
appointment to review your business website!
For more information, or a quote
to optimize your website,
contact Bill Rosier of Williamsburg, Virginia -
Cell: (757) 880-4477 or Email: bill@gregschaale.com
Greg Schaale Design,
LLC, -- services to local and out-of-state clients.
Greg Schaale Design provides
search engine optimization for small to mid-size businesses in Williamsburg,
Richmond, Newport News, Gloucester, Yorktown, Virginia Beach,
Surry, Prince George, and Isle of Wight. We
also work with out -of-state businesses to help them dominate the
market with relevant keywords for search engines.
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