E-mail    Resume    Note Cards    Special Account Log On Page

Home

  Mailers

This poster size, 4 color mailer was designed as one of a series of test mailers for Fitness USA. Each mailer was distributed to 5,000 homes in different geographic areas. This particular mailer was intended to deliver value as a calendar as well as encourage recipients to visit the fitness centers for a free workout.

Miler # 2 was designed as a full legal size letter format in 4 color. Mailed in a window envelope and addressed to the individual at the residence, it was intended to add the personalization necessary in good direct mail and invite the recipient to come in for a free visit.

Mailer # 3 was 4 color on 8.5" x 11" stock tri-folded and mailed in an laser imprinted envelope. The format included a simulated membership card with the recipient's name imprinted to add personalization.

Miler # 4 was a standard postcard format with an offer to existing member to add a family member with a preferred discount.

Click on the page to enlarge, use the "Back" button to return to this page.